Global demand for gold fell 6 percent in the first half of this year - the lowest first-half total since 2009, according to the World Gold Council (WGC). 

Its latest Gold Demand Trends report also showed the demand for the yellow metal fell 4 percent year-on-year in the second quarter. 

"It's been a soft start to the year and that's largely because of lower investment demand," said Alistair Hewitt, the WGC's head of market intelligence, said, according to Reuters News.